Tim Cook, the CEO of Apple, has become a big name in the crypto world by saying that he owns Bitcoin and Ethereum. Apple’s announcement doesn’t mean that the company is changing direction, but it does have a lot of meaning since it shows how far digital assets have come in terms of being accepted by the general public. At the same time, there are a lot of stories going around in the crypto industry about big Bitcoin whales moving billions of dollars in BTC between wallets.
Tim Cook Opens Up About His Crypto Portfolio
In an interview, Tim Cook confirmed for the first time that he has been investing in Bitcoin for nearly three years and also holds some Ethereum. He described the decision as a personal choice, saying:
“I think it’s reasonable to own it as part of a diversified portfolio.”
Cook was careful to stress that this was his own investment and not financial advice for others. Importantly, he also drew a line between his personal views and Apple’s corporate stance. According to him, people don’t buy Apple stock to get crypto exposure, and Apple has no plans to put its $200 billion cash reserves into Bitcoin.
Unlike Tesla, which once bought $1.5 billion in Bitcoin and even accepted BTC for payments, Apple is not rushing to integrate crypto into its ecosystem. For now, it simply allows wallet apps on the App Store.
Why This Matters
Cook’s acknowledgment may not shake markets in the short term—Bitcoin and Ethereum prices remained steady after the announcement—but it does add credibility to the asset class. When one of the most powerful tech CEOs in the world says they own crypto, it makes people think that digital assets are here to stay.
Interestingly, Cook also mentioned that while he doesn’t consider himself a “crypto bull,” he finds NFTs fascinating. That small remark shows Apple is at least keeping an eye on new technologies, even if it isn’t investing directly.
Bitcoin Whales on the Move
While Cook’s personal stake caught headlines, crypto analysts are closely watching another big development: whale activity in Bitcoin.
Blockchain data reveals:
On November 7, a single investor bought $92 million worth of Bitcoin.
The next day, four whales collectively added $145 million in BTC.
Earlier, a large holder acquired 1,064 BTC worth $64 million in one go.
More recently, two enormous transfers—32.37K BTC and 30.37K BTC each, valued at over $2 billion—were made from Mt. Gox wallets to unknown addresses.
In the last week, experts counted more than 144 deals worth more than $100 million. These kinds of big changes usually mean that whales are getting ready for a possible market boom.
The Bigger Picture
Put together, Cook’s quiet nod toward crypto and the whales’ bold moves show two sides of the same story. On one hand, we have a mainstream tech leader acknowledging that Bitcoin and Ethereum make sense in a portfolio. On the other, big-money players are doubling down with billions at stake.
Neither development triggered an immediate price rally, but both point to one clear trend: cryptocurrency is no longer a fringe idea—it’s now part of global financial conversations.
Conclusion
Apple’s plans won’t alter because Tim Cook has put his own money into Bitcoin and Ethereum, but it does show that even the most powerful CEOs realize the potential of cryptocurrencies. At the same time, whales moving billions of dollars without making a sound show that investors are becoming more sure about Bitcoin’s long-term future.
The main point for average investors is that crypto may still be volatile, but it is becoming more and more common in boardrooms, trading desks, and personal portfolios.
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